NOVUS Media Buying and Planning
LEADING SPECIALIZED LOCATION BASED MEDIA AGENCY IN CANADA
WE NEVER BUILD THE SAME PLAN TWICE. AND THAT'S JUST HOW WE LIKE IT
With proprietary tools, NOVUS CANADA’s data-driven, granular approach leverages geo-local insights and captures the nuance from person to person, geography to geography and neighbourhood to neighbourhood, to deliver unparalleled business outcomes for our clients’ locations.
OUT OF HOME
As the static signs around us increasingly come to life, out-of-home offers more media opportunities than ever. What once meant stationary billboards and bus wraps, now comprises digital installations, interactive signage and mobile solutions we could only imagine a few years ago.
From data-driven planning to effective activation, we’ll make sure you connect when your customers are on the go.
From newspaper and trade publications to magazines and mail, we’ve pioneered the best ideas in the industry.
We understand how to navigate and optimize the changing landscape in your favor. And we never stop innovating new investment strategies for you to achieve a stronger return on your investment.
Our custom technology and database allows us to to map uncharted territory, enhance your audience and target them appropriately on location – whether it’s executing digital versions of flyers or activating, hyper-local, programmatic digital campaigns on desktop, mobile and OOH, we can drive results without wastage.
Understanding modern multi-screen behavior allows us to leverage audience-based buying, rather than focus on single platforms. Our marketplace intelligence spans the digital world to create your perfect mix, from display video to social media to search and beyond. We’ll reach your customers wherever they surf.
Video is everywhere, grabbing customers’ attention on devices in their homes, their cars and the palms of their hands. Our experience in national and local broadcast, digital video, advanced television and more gives you a whole suite of video options to get your message across.
Whenever the right people tune in, we’ll place you there.
We take pride in activating your prospects and customers whenever they’re most receptive, and audio offers a growing opportunity.
Our robust vendor partnerships and location-data expertise will drive the right mix whenever people are listening, from traditional terrestrial radio to satellite and streaming – to drive growth for your business.