Think of us as your behind-the-curtain media team
Uniquely positioned in the local media planning and buying marketplace, we work with top global agencies and smaller independent agencies alike. Our local buying and planning specialization – including particular heritage and scale in the print space — is your big advantage. We simplify and streamline the process to make it easy for you, and to find massive efficiencies.
Local Media Planning & Buying
At NOVUS, we handle the details and extend your capabilities to make your business more powerful. We analyze, strategize, optimize and negotiate the most effective media plans across every local platform, enhancing your internal team every step of the way. The results? Custom, local plans and activations that win, for both you and your clients’ brands.
Advanced Analytics Services
We leverage a flexible, data-driven framework based on consumer, behavioral and geospatial insights. Our approach combines unprecedented integration of first, second and third-party data with rich predictive analysis to create plans at a one-of-a-kind local level — and delivers it in user-friendly tools, dashboards and visualizations that help you answer key business questions to fuel your clients’ growth.
In-Store & Direct Marketing
With over three decades of working with brands to drive improvements across the value chain, we understand how to simplify the work, drive incremental savings, leverage spend volumes and eliminate waste when printing in-store materials and signage. From planning to execution, we’re here to help you help your brands do better business — throughout their planning, sourcing and production processes.
Our success stems from your success in delivering for your clients.
- We have the deep expertise and specialized resources to deliver programs that stand out in the marketplace.
- Partnering with NOVUS means access to our vast network of data, planning and implementation experts and partners.
- Whether we work behind the scenes or serve in a more client-facing role, our deep connections across the media landscape give you the advantage of exponential data and tools at your fingertips, while we manage the details.
We’re in the service-excellence business — just like you.
- We understand the importance of delivering on the big ideas, executional details and everything in between. We’re not just a vendor, we’re an extension of your team.
- We’re here to align ourselves behind your objectives, hold ourselves accountable to results, and forge a partnership that lasts well into the future.
- We bring your ideas into the world just as we would our own, with forward-thinking energy, care and attention.